by Derick Starman | Oct 10, 2026 | Digital Marketing
**WHO THEY ARE** They understand that giving visitors something useful in exchange for an email address can build a list. They have created, considered, or collected multiple lead-magnet ideas, but struggle to determine which specific problem is compelling enough for...
by Derick Starman | Oct 5, 2026 | Digital Marketing
The Funnel Tinkerer With Too Many Moving Parts **WHO THEY ARE** They already understand lead magnets, landing pages, email sequences, funnels, forms, tripwires, automations, and related list-building concepts. Their problem isn’t lack of exposure to tactics; it...
by Derick Starman | Oct 4, 2026 | Digital Marketing
The Content Creator Who Has Attention but No Asset **WHO THEY ARE** They consistently publish useful content—videos, posts, articles, social content, podcasts, or similar material—and may be getting engagement or occasional bursts of traffic. But most of that audience...
by Derick Starman | Oct 3, 2026 | Digital Marketing
The Traffic-But-No-Growth Marketer **WHO THEY ARE** They are already creating content or sending traffic to their website, landing pages, blog posts, videos, or other online assets. People are arriving, but their email list is barely growing or has stalled. They are...
by Derick Starman | Oct 3, 2026 | Digital Marketing
